Explaining nonverbal impact


Explaining nonverbal impact

What INSA can do for you

WOULD YOU LIKE TO UNDERSTAND OTHERS more? Would you like to understand your nonverbal impact on others? or TO BE ABLE TO QUICKLY AND THOROUGHLY SOLVE problemS between people? OR TO UNDERSTAND how a team can work together successfully and in good spirits?

The INSA method of Nonverbal Strategy Analysis is validated in practice. The method has unique safeguards for quality and integrity because it is based on scientific research. Our own research with the University of Amsterdam is now available. The measurements are also empirical and verifiable.

Within minutes highly repetitive facial micromovements show the messages people are transmitting about their personality, their behavioral preferences and sensitivity to others.

INSA professionals are specialized in providing training, team consultancy and process management.  

You can also learn to apply the INSA method yourself.

About Us

The INSA Foundation aims to contribute to a better functioning society by improving communications and thus more mutual understanding between people. Through training communication skills using the INSA Method we help to translate this understanding into effectiveness and efficiency in your interactions with others.

We are the first in the world – in cooperation with the University of Amsterdam – to perform independent research into highly frequent facial micromovements of individuals and the relationship with personality and interaction behavior.

INSA has developed a method and instruments to apply these insights from research to the everyday practice of interaction between people.

Observing in a purely factually fashion and postponing any judgments is essential to recognize and understand relevant information from facial displays.

This our foundation, together with the commitment to always base our method on research.

With our method we can help you gain insight in your own nonverbal impact on others. We can train and advise you in improving your communications and preventing misunderstanding of others.

We can also support you in resolving communication and cooperation issues in a thorough and lasting way.



With the Team Navigator® you can gain quick and in-depth insight in the potential of your team, and act upon it.

Negotiators and Mediators

As a negotiator and mediator, with the INSA method of nonverbal strategy analysis you can learn to anticipate on people’s behavior and processes. You can develop insight in your own nonverbal impact and you learn to let go of your judgments. This will make for more accuracy in your process-management in negotiations or mediations.


By a better understanding of nonverbal communications, including your own impact on others, you will be able to choose a more tailor-made approach in your dealings with your team and the individuals reporting to you. 

HR Professionals

The INSA Method will give you a more thorough understanding of important factors for the performance of individuals and teams in your organization. You learn to use the INSA Method as an instrument to create the right conditions for people to work well together.


We raise the unconscious undercurrent in communication to consciousness and make it manageable. This creates transparency in communications. By teaching new skills we enable people to recognize and understand nonverbal behavior and to also recognize their own nonverbal impact. This skill will change your approach to make communication more effective and prevent misunderstandings. We support our customers by gaining in-depth insight in teamwork, negotiations, mediations and the development of personal effectiveness and leadership.

A selection of our training courses


Insights in nonverbal communications and professional practice

If negotiating is part of your job and you are used to act from personal experience and reasoning, you can develop your skills to a professional and strategic level.  Our practical training will provide you with a crucial advantage in your negotiations. Clear insight in your nonverbal impact on others will help you maintain the overview in the process.

Because negotiating successfully involves more than just knowing a method.

Practitioners training understanding nonverbal dynamicS

Basic training INSA method of Nonverbal Strategy Analysis

Develop the skill to predict how behavior of people and processes will unfold. Learn to act accurately upon the behavior of
individuals you are working with. You will also learn to understand your own nonverbal impact on others.

Master Nonverbal Strategy Analysis

With this course you will master all aspects of the INSA-Method for professional practice. The certificate Master Nonverbal Strategy Analysis makes you eligible to become a license holder and perform your own business with the quality assurance of INSA. With a license you also may become involved in INSA trainings and/or consultancy activities.

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